JonahGreenfieldUnit1

June 2024 Question 9 Contemporary media products can have a negative influence on audiences, this can lead to behaviours like aggression and violence, which is an ethical issue. The main relevant ethical issue is exposure to harmful content, which can have significant negative effects and impacts on the target audience. A contemporary media product such as The Scream movie, influenced a young man to kill a teenage girl. This relates to the hypodermic needle theory, which states that audiences act on impulses after consuming violent content, as if they were being injected by a needle with a drug. This is an ethical issue because harmful content should be better regulated by regulatory bodies like the BBFC to avoid further incidences. Another contemporary product with this issue is The dark knight rises, where a man shot multiple when it was screened in a cinema. This relates to the Moral Panic theory which says that audiences will start to worry about their safety and others, after an i...

"The media effects debate is still relevant in the 21st century" Using your knowledge about the media effects debate and regulation, discuss the accuracy of this statement. Use examples to support your answer [20 marks] 1. Intro - explain the media effects debate The media effects debate is a debate that suggests that the media has harmful effects on audiences. 1st para Point - Exposure to harmful content in the media desensitises audiences by making them behave on violent impulses. Theory - desensitisation Case study - Scream killings - BBFC 2nd para Point - When individuals act on these negative thoughts, this could start a moral panic, where people start getting worried about the safety of themselves and others and the negative influence that the media can have on audiences. Theory - Moral panic Case study - Colorado shooting 3rd para Point - The media can especially affect young audiences, this is because young people could be less likely to see the consequences. Theory -...